Who are we?
We’re a young company with big ambition, a drive to be the best at what we do.
Why I started the company:
“Having worked in Sales, Management, Inventory & Purchasing, I learned a lot from these roles. I learned the best ways to do business, and also, have witnessed a lot of ways not to do business!
It’s my aim to offer an unparalleled service and to be a friendly face in a confusing market. With 100’s of different models of dashcams, I found the market overly complicated and daunting for someone who simply wants the best device for what they need.
To further this, I wanted to simplify the process even further. Installing a dashcam properly is a time consuming process. Neatly running the wires behind interior trim and running the power the the fuse box allows for a clean and professional look. It allows you to get on with your day and just end up with the finished result, a high quality dashcam working for you when you need it.”
Jason O’ Reilly – Founder
Well, if you dont know. Bóthar is the Irish word for Road. We are proud to be an Irish company and to be supporting the Irish economy.